Mission 2026
Empower Regulated Industries with Fast and Accurate Proofreading
This document’s purpose is to establish long term goals that guide us to achieve our Mission so that we all swim in the same direction.
North star metric
The leading metric that matters most.
Winning aspirations
Our goals for when we cross the finish line on Dec 31, 2026…
DOUBLE our performance
$30M USD total revenue, with $27M USD in recurring revenue (ARR)
20 customers with $500k USD ARR
Operating efficiency of 30%
Be the BEST place to work
125 full-time GlobalVisionaries
Median Tenure of 3 years
eNPS of 80
Markets we will dominate
Brands
We are targeting Enterprise Pharmaceutical companies (> $1B revenue) in North America and Europe with Regulatory, Labelling, Promotional, and Incoming QA departments.
Suppliers
We are targeting Print and Packaging companies with Prepress and Production departments in global markets.
Secondary markets include Consumer Packaged Goods (CPG) and Agencies where we will have lower outbound efforts and roadmap prioritization but will still engage in opportunities.
How we will win in 2026
Grow revenue by commercializing Inline and CheckAI
Simplify operations by consolidating everyone into one product
Future proof our offering by transitioning into an AI Platform
How we will get there…
First, we need to be a “product-led” organization, where all teams funnel to the product to ensure that we are building what customers need for the long term, since we are still far from solving the 🌟 north star of automated proofreading for our customers.
North star of automated proofreading
Perfect inspection results in seconds with no user input, for all formats.
Second, creating a world-class culture as a remote-first company is the best way to ensure success in the rest of our strategy, since culture eats strategy for breakfast. Our pillars for winning are talent density and retention.
Scaling efficiency without scaling headcount
Constrain headcount to force innovation
Leverage bleeding-edge AI and technology to automate tasks
Outsource for scale
High tenure leads to high impact
Invest profits into current employees over more headcount
Higher compensation leads to better access to talent
High-performing coworkers leads to a more fulfilling employee experience
Better culture leads to higher retention
Higher retention leads to higher profits
